Malaysia’s top 100: Millennial purchasing dominates as nation continues to reel
Strong performances from brands such as Telegram and Lazada point to a trend of self-starters who founded small enterprises during a year of hardship.
Malaysia
View Malaysia's Top 100 brands for 2021, plus analysis of consumer and media trends in the market by Campaign staff and industry contributors.
Malaysia’s top local brands: Locals seek comfort in Ramly and Ayamas
Nostalgic food brands nestle themselves in the hearts of Malaysians as cravings for familiarity and simpler times take over.
Malaysia Rankings
1
Samsung
Rank (2020): 1
2
Panasonic
Rank (2020): 2
3
Apple
Rank (2020): 3
4
SONY
Rank (2020): 6
5
Nike
Rank (2020): 10
6
Nestlé
Rank (2020): 4
7
Rank (2020): 9
8
LG
Rank (2020): 5
9
VISA
Rank (2020): 13
10
Colgate
Rank (2020): 11
11
Starbucks
Rank (2020): 15
12
Maggi
Rank (2020): 7
13
Canon
Rank (2020): 18
14
Maybank
Rank (2020): 19
15
Grab
Rank (2020): 20
16
100 Plus
Rank (2020): 14
17
McDonald's
Rank (2020): 22
18
Adidas
Rank (2020): 17
19
Grab Food
Rank (2020): Nil
20
IKEA
Rank (2020): 28
21
Rank (2020): 26
22
foodpanda
Rank (2020): Nil
23
MASTERCARD
Rank (2020): 12
24
Panadol
Rank (2020): 27
25
Tesco
Rank (2020): 16
26
Philips
Rank (2020): 24
27
Pizza Hut
Rank (2020): 23
28
Rank (2020): 38
29
Lazada
Rank (2020): 29
30
Ayamas
Rank (2020): Nil
31
Honda
Rank (2020): 39
32
H&M
Rank (2020): 30
33
Gucci
Rank (2020): 32
34
Air Asia
Rank (2020): 8
35
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Microsoft
Rank (2020): 36
36
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Petronas
Rank (2020): 45
37
CHANEL
Rank (2020): 53
38
YouTube
Rank (2020): 33
39
SHARP
Rank (2020): 34
40
Watsons
Rank (2020): 21
41
TOSHIBA
Rank (2020): 47
42
Guardian
Rank (2020): 35
43
Levi's
Rank (2020): 61
44
AEON Stores (HK) Ltd
Rank (2020): 37
45
Oral -B
Rank (2020): 56
46
PayPal
Rank (2020): 57
47
Sony Play Station
Rank (2020): 42
48
EasyTaxi
Rank (2020): 52
49
Shell
Rank (2020): 48
50
DHL
Rank (2020): 59
51
Calvin Klein
Rank (2020): 41
52
FIFA World Cup
Rank (2020): 54
53
Malaysia Airlines
Rank (2020): 51
55
Dynamo
Rank (2020): 77
56
Yamaha
Rank (2020): 70
57
Dutch Lady
Rank (2020): 25
58
Maxis
Rank (2020): 43
59
KFC
Rank (2020): 55
60
Ayam brand
Rank (2020): 69
61
L’Oréal
Rank (2020): 65
62
PosLaju
Rank (2020): 58
64
Rank (2020): 64
65
MILO
Rank (2020): 72
66
Giant
Rank (2020): 81
67
Johnson&Johnson
Rank (2020): 40
68
DAIKIN
Rank (2020): 86
69
Carlsberg
Rank (2020): 102
70
Uniqlo
Rank (2020): 78
71
FedEx
Rank (2020): 84
72
Breeze
Rank (2020): 79
73
Louis Vuitton
Rank (2020): 74
74
Cadbury
Rank (2020): 50
75
Poh Kong
Rank (2020): 80
76
Agoda
Rank (2020): 60
78
Old Town White Coffee
Rank (2020): 87
79
GoCar
Rank (2020): 121
80
Michelin
Rank (2020): 99
81
![Hilton [Obsolete]](http://cdn.i.haymarketmedia.asia/?n=brand-portfolio%2fcontent%2f20130624015346_Hilton.png&h=100&w=70&q=100&v=2021.1.3+4106b566f7&c=0)
Hilton [Obsolete]
Rank (2020): 132
82
Drypers
Rank (2020): 101
83
Netflix
Rank (2020): 120
84
DELL
Rank (2020): 163
85
Nescafe
Rank (2020): 62
86
CIMB Bank
Rank (2020): 88
87
Dettol
Rank (2020): 67
88
Whiskas
Rank (2020): 63
89
Huggies
Rank (2020): 89
90
Heineken
Rank (2020): 85
92
SK-II
Rank (2020): 162
94
Zara
Rank (2020): 82
95
Amazon
Rank (2020): 124
96
Great Eastern
Rank (2020): 92
98
Telegram
Rank (2020): 182
99
Hewlett-Packard
Rank (2020): 83
100
Reebok
Rank (2020): 96
101
Shangri-La
Rank (2020): 131
102
Zalora
Rank (2020): 181
103
Electrolux
Rank (2020): 161
104
Toyota
Rank (2020): 140
105
Coca-Cola
Rank (2020): 31
106
Darlie
Rank (2020): 173
