Chris Daniels
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Why more PR agencies are becoming B Corps
The process is hard and maintaining it is even harder, but firms say B Corp status has cultural and bottom-line benefits.
The summer of ‘Barbie’: Marketers have nothing but ...
The color pink is everywhere a week before the film debuts in US theatres.
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It's AI's time in the sun at Cannes
Artificial intelligence probably won’t win a Grand Prix but it will be the hot topic of conversation.
'Legitimate anxiety': Anti-LGBTQ activists flex ...
Bud Light. Target. Kohl’s. Even Chick-fil-A. Brands know they could be the next to be targeted for celebrating Pride.
‘No longer reliable’: Twitter chaos means public ...
Transportation and public-health agencies used to go to Twitter first during an emergency. Now it’s not so simple.
‘A big step back’: Creative leaders fear brands ...
Experts worry about a broader chilling effect on brands speaking up on divisive social issues after the backlash to Bud Light’s partnership with influencer Dylan Mulvaney.
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