Manolis Perrakis

WTF is a GPTathlon and what does it tell us about marketing?
Jul 21, 2023
Manolis Perrakis

WTF is a GPTathlon and what does it tell us about ...

We Are Social's Manolis Perrakis takes us inside the agency's GPT hackathon.

ChatGPT is already impacting our client work—here’s how
Feb 1, 2023
Manolis Perrakis

ChatGPT is already impacting our client work—here’s how

From ideation to creating assets, advisement to copy writing, ChatGPT is fast becoming an indispensable enabler for creative teams.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Indian fashion brand depicts 'bold' women in same-sex relationship

1 Indian fashion brand depicts 'bold' women in same-sex relationship

GroupM sunsets Xaxis, Sightline and Finecast brands as Nexus reorganises

2 GroupM sunsets Xaxis, Sightline and Finecast brands as Nexus reorganises

Havas wins Shell's media account, deal sparks backlash as Red Havas loses client

3 Havas wins Shell's media account, deal sparks backlash as Red Havas loses client

Russell Brand case: 'Legal and PR strategies need to work hand in hand'

4 Russell Brand case: 'Legal and PR strategies need to work hand in hand'

Beyond the hype and the paranoia — what generative AI means for marketing

5 Beyond the hype and the paranoia — what generative AI means for marketing

Apple raises the sustainability bar, yet Mother Nature yearns for more

6 Apple raises the sustainability bar, yet Mother Nature yearns for more

Bumble makes kindness sexy in India campaign

7 Bumble makes kindness sexy in India campaign

We want to keep moving’: Edward Bell on Cathay’s edgier new global campaign

8 We want to keep moving’: Edward Bell on Cathay’s edgier new global campaign

Google ad jabs Apple over green-bubble texts

9 Google ad jabs Apple over green-bubble texts

Formula One debuts the world’s first ‘kiss-activated’ trophy at Japanese Grand Prix

10 Formula One debuts the world’s first ‘kiss-activated’ trophy at Japanese Grand Prix