Lisa Lacy

Inside the risky, expensive and slow process of shepherding brands through change
The Information
Aug 15, 2023
Lisa Lacy

Inside the risky, expensive and slow process of ...

From CPG to tech companies, change is inevitable—but delicate.

Amazon revenue up 11% in Q2, buoyed once again by advertising
Aug 4, 2023
Lisa Lacy

Amazon revenue up 11% in Q2, buoyed once again by ...

The platform also highlighted improvements in delivery speed and investments in generative AI.

Why Amazon’s retail platform positions it to dominate in streaming
Jun 28, 2023
Lisa Lacy

Why Amazon’s retail platform positions it to ...

The e-commerce giant is reportedly building an ad-supported tier for Prime Video — and its massive trove of sales data will help sweeten the buy for brands.

Only a few brands are synonymous with entire product categories. Soon, there will be one less
The Information
Jun 5, 2023
Lisa Lacy

Only a few brands are synonymous with entire ...

Brand survival over time hinges on evolution and connection.

Can resale programs make fast fashion sustainable? Zara is trying to find out
May 31, 2023
Lisa Lacy

Can resale programs make fast fashion sustainable? ...

Fashion retailers face a tricky balance regarding environmental efforts.

As upfronts near, can attention live up to the hype?
The Information
May 5, 2023
Lisa Lacy

As upfronts near, can attention live up to the hype?

Or is this newish metric just another shiny object?

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