Advertising Media Analysis News
Shawn Lim
Jan 9, 2023

PHD CEOs describe the lessons of 2022 and the marketing needs of 2023

While 2022 was ‘a case study like no other’, global CEO Philippa Brown is determined to bring sexy back to the industry in 2023 by helping marketers’ real data and commerce needs and growing brand value without solely resorting to short-term tactics.

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Most Read

Indian fashion brand depicts 'bold' women in same-sex relationship

1 Indian fashion brand depicts 'bold' women in same-sex relationship

GroupM sunsets Xaxis, Sightline and Finecast brands as Nexus reorganises

2 GroupM sunsets Xaxis, Sightline and Finecast brands as Nexus reorganises

Havas wins Shell's media account, deal sparks backlash as Red Havas loses client

3 Havas wins Shell's media account, deal sparks backlash as Red Havas loses client

Russell Brand case: 'Legal and PR strategies need to work hand in hand'

4 Russell Brand case: 'Legal and PR strategies need to work hand in hand'

Beyond the hype and the paranoia — what generative AI means for marketing

5 Beyond the hype and the paranoia — what generative AI means for marketing

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6 Apple raises the sustainability bar, yet Mother Nature yearns for more

Bumble makes kindness sexy in India campaign

7 Bumble makes kindness sexy in India campaign

We want to keep moving’: Edward Bell on Cathay’s edgier new global campaign

8 We want to keep moving’: Edward Bell on Cathay’s edgier new global campaign

Google ad jabs Apple over green-bubble texts

9 Google ad jabs Apple over green-bubble texts

Formula One debuts the world’s first ‘kiss-activated’ trophy at Japanese Grand Prix

10 Formula One debuts the world’s first ‘kiss-activated’ trophy at Japanese Grand Prix

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